Who Else wants to Fire Their Boss

By Marlon Sanders

So it’s the new year.

You have bills to pay, things to do, places to go, people to see.

You need cash.

How do you get cash in the door?

My advice is simple:

Focus on getting products OUT the door to bring cash IN the door. Info Product Dashboard

I’d rather have an imperfect product OUT the door than I would a perfect product on my hard drive but 90% finished.

And if you’ve been in this business long, you’ve been there.

Here’s your action list:

1.  Do a 12 product survey

You can skip this if you just can’t seem to get it done.
A lot of people get stuck here.

I’d rather have a product OUT the door without a survey than one that never gets started for LACK of a survey.

2. Write a totally rocking sales letter

Do this before you create the product.  If you can’t write, go to WarriorsForum in the copywriting area and hire a writer you can afford.

There are all kinds of prices of talent there.  You can afford someone.  And if you can’t write at all, for $200 you’ll find someone better than you.

Or listen to the Keith Baxter interview in Promo Dashboard for how he has hired really good copywriters for $200.

3.  Get the product DONE.

You can do audio, screen capture video, an ebook.
Whatever.

Get it done.

4.  Get it out the door.

Now, do that 10 times in 2009!

Out of 10 products one will be a really good seller.  Three or four will pay the bills.  A few will be duds.

Here’s what you do.

Either plan to write 300 words a day on your new product. Or map out who you will interview to create the product.

Here’s some words of advice based on experience.

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Get your product done NOW by following these simple
steps:

1.  You go to row one, icon one.
2.  You follow the steps
3.  The next day you go to row one icon two.
4.  Follow the steps.
5.  Go through all six rows and you have a product done and ready to sell.

– It’s A to Z.
– Documented step-by-step
– Includes videos where needed
– Priced under $100 currently

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The product will morph and change as you write it.

You’ll write and realize this or that doesn’t flow or make sense.  It’s a dynamic thing. A work in progress. Let it take shape as you write it.

Can you devote just ONE HOUR a day to creating a new product?

If you can, and you interview a few people, then transcribe the interviews, you’ll have a new product in no time.

Want to get cash in the door?

Step one: Find wants

Step two:  Write sales letter

Step three:  Create product

Step four:  Sell product

MY ADVICE:  If you can write, write.  Do an ebook. If you can talk, talk.  Do audio CD’s or podcasts.  If you can do video, do video.  Screen capture video rocks.

If you can’t write, can’t talk and can’t do video, go to elance.com and find someone who can!

My ADVICE for this new year is to get products OUT the door.
DOUBLE the number of products you did last year.

If you didn’t get even one product out the door last year, you didn’t FOCUS. Because it doesn’t take any longer than 6 weeks. And can be done much faster once you know what you’re doing.

So this year, it’s EASY to improve last year. If you didn’t get even one product out the door last year, then get one out the door in January of THIS year!

“But Marlon, I ain’t gotta list.  How the ()_$# am I gonna SELL the product?”

Know how I built my list?

By SELLING products!

A hot product will ignite affiliates, get you traffic and grow your list.

This is why I’m a huge advocate of creating an affiliate program for your product.  And getting traffic from affiliates.

Want cash IN the door?

Get products OUT the door?

“Marlon, I don’t know what to do.  I need money IN the door.
How do I get money IN the door?”

Answer:  Get products OUT the door

“Marlon, how do I get products OUT the door?  I don’t know HOW?”

Answer:  Learn how

“Marlon, I’m not spending any money.”

Answer:  Sometimes the wisest investment you make is a little bit of knowledge.  The knowledge on how to get products OUT the door and sell ‘em.

“Marlon, I got TOO MANY things going to FOCUS on getting products out the door.  I need money. So I gotta do all these THINGS.”

Answer:  What else you got to FOCUS on other than getting products out the door so you can get money IN the door?

Honestly.

That IS the only thing you need to focus on if you need money IN the door.  Get prdoucts OUT the door and promote them.

“Marlon, do I create my own product or promote affiliate products?”

Answer: You write an ezine or create an email list the way I teach.
Then you send out emails just like the one I’m sending you now.

You link to your OWN products and you link to AFFILIATE products.
So you do both.

The common denominator is having a list and sending out both content and promotions TO that list.

All gurus DISAGREE on about everything under the sun.

They AGREE on one thing:

You should buy THEIR product.

They PROMOTE with one method:  Affiliate programs and joint ventures.

Want to get cash in the door like the “gurus?”

Then go and do thou likewise.

What what people DO. Not what they SAY.

DO what they DO.

They create products and promote them via affiliate programs and joint ventures.

So DO it.

Now, banner ads, ppc and all other forms of advertising are good also.
But affiliate programs and bread and butter.

And that’s the truth.

Like it or not.

Whether “gurus” admit it or not.

Whether you believe it or not.

Don’t matter.

It’s the truth.

Now go and do thou likewise.

Marlon Sanders

PS #1:  Spread this article around on Myspace, Facebook, Twitter and your blog.

Pop in your affiliate URL to get cash in the door:

http://www.marlonstips.com/go.php/7910/46

PS #2: Hit me with your feedback on this article on my blog and I’ll do my best to post back a comment:

http://clicks.aweber.com/y/ct/?l=5qbe1&m=Khjz2Cw_1Dr&b=CzouzEVLzkgezVJt209.yA

PS #3:  If you want to create your FIRST product, then snag:
http://getyourprofits.com/z/731/CD6670

If you want to create a BIG TICKET info product, then
snag:

http://www.marlonstips.com/go.php/7910/46